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Tracy Conard, Chief Executive Officer

Tracy ConardTracy founded Northern Electric, Inc. in 1992. She has built a legacy as a women own entity . Her entrepreneurial success in the electrical field has proven to be successful throughout her career. After dedicating her career to establishing one of the top Women owned electrical contractors in Wisconsin, certified as Women’s Business Enterprise by the Wisconsin Department of Administration. Tracy strives for leadership to develop and implement success for NEI. As the companies CEO, Tracy over sees all levels of management, establishes long term goals, ensures high standard of safety practices and ensures profitability growth. Throughout the years of being in business it has gave Tracy the ability to diversify into additional endeavors. As a result of her success, Tracy finds gratitude by being involved with the local community. A few of the organization’s Tracy remains involved with are Aspiro, where she is currently on the board of directors, New Community Shelter, Bellin College and Cerebral Palsy Center.

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